How much does it cost to get a custom piece of jewelry made?

Pricing varies based on materials and complexity, but we’ll give you a clear quote upfront. Simple designs can start at a few hundred dollars.

Is custom jewelry cheaper?

Not usually. But the value is in wearing something that lasts and actually means something. Over time, the cost per wear often makes custom pieces more worthwhile than mass-produced ones.

How long does custom jewelry take to make?

On average, 4 to 8 weeks. Some pieces take more time, especially if they’re complex or require rare materials. We’ll let you know early on what to expect.

How do you know if a jeweler is good?

Trust your instincts, but also check credentials, client reviews, and how well they explain things. A good jeweler won’t rush you; they’ll guide you.

Oct 03, 2025

White Gold Rings: Why Rhodium Plating Matters

Silver ring with a purple gemstone on a white background

When you first lay eyes on a white gold ring, you might think it naturally shines with that icy brilliance. The truth is, white gold on its own has a slightly yellow tint because it is an alloy mixed with other metals. The secret behind that crisp, bright white finish you love is rhodium plating. Without it, white gold rings would look softer in color, more like a pale champagne than a silver-white.

If you are comparing engagement ring metals, shopping for a wedding band, or buying a gift, understanding why rhodium plating matters will help you make an informed choice. At Van Drake Jewelers in West St Paul, MN, we believe jewelry should balance both beauty and durability.

ring with a diamond on a white background

What Makes White Gold Unique

White gold rings are created by mixing pure gold with stronger, lighter-colored metals such as nickel, palladium, or silver. This gives the metal a more muted tone while also making it tougher than yellow gold.

Here is where the metal guide becomes important:

10K White Gold: Stronger but less pure, showing a warmer undertone.
14K White Gold: A balanced choice for durability and price.
18K White Gold: Higher purity, but slightly softer and yellower in tone.

On its own, white gold is not truly “white.” That is why rhodium steps in as the finishing touch.

Close-up of a diamond ring on a light blue surface

Rhodium Plating Explained

Think of rhodium plating as the final coat of paint on a freshly built house. The structure underneath is strong, but the finishing layer makes it shine. Rhodium, a rare member of the platinum family, is applied as a thin layer to coat white gold rings.

This process gives your ring:

A bright, reflective white finish.
Resistance to scratches and wear.
A hypoallergenic surface that protects sensitive skin.

In short, rhodium plating is the secret sauce that turns a gold ring into the dazzling white gold ring you admire in store displays.

Silver ring with diamond accents on a reflective surface

Why Rhodium Plating Matters to You

When you buy gold rings, you are not just purchasing a piece of jewelry. You are investing in something that should last for decades. Rhodium plating matters because:

Keep the Shine - Without it, your ring will look yellowish over time.
Protects the Surface - Rhodium adds a harder layer over gold, making it more resistant to daily wear.
Skin-Friendly Choice - For anyone allergic to nickel, rhodium creates a safe barrier.
Long-Term Maintenance - It is easier to maintain the brightness of a plated ring than to constantly polish bare white gold.

How Long Does Rhodium Plating Last?

Here is where many shoppers pause. Rhodium plating does wear off with time, especially on rings worn daily, such as engagement or wedding bands. Depending on your lifestyle, it may last from 1 to 3 years before needing a reapplication.

At Van Drake Jewelers, our professional jewelry services include rhodium re-plating to keep your ring looking as bright as the day you bought it. You can learn more about our services here.

Caring for White Gold Rings

Proper care goes a long way. If you want your gold rings to look their best:

Avoid harsh chemicals. Chlorine and household cleaners can strip plating.
Store properly. Keep rings in a soft pouch or jewelry box.
Schedule maintenance. A quick inspection at Van Drake Jewelers can catch wear early.

You can view our collection of white gold and other rings here.

Why Shop at Van Drake Jewelers in West St Paul, MN

At Van Drake Jewelers, our mission is built on trust, expertise, and service

Whether you are selecting your first engagement ring or adding another piece to your collection, we guide you with professional advice rooted in decades of experience.

When you shop with us:

You receive guidance from trained professionals.
Your purchase is backed by expert services, from cleaning to rhodium plating.
You become part of a tradition of trust that has served generations of families in Saint Paul.

You can start your journey today by visiting our website.

FAQs About White Gold Rings and Rhodium Plating

Do all white gold rings have rhodium plating?
Yes, most modern white gold rings are plated to achieve a bright white look. Without plating, the gold will appear slightly yellow.
How often should I re-plate my ring?
It depends on wear, but most rings need replating every 1 to 3 years.
Is rhodium plating safe for sensitive skin?
Yes, rhodium is hypoallergenic, making it a great choice for those sensitive to nickel.
Does rhodium plating affect the value of my ring?
No, the value lies in the gold content and craftsmanship. Plating only improves appearance and wearability.
Can I wear my white gold ring every day?
Absolutely. Just remember that daily wear may require more frequent maintenance, which our team at Van Drake Jewelers can provide.